The Philippines is making significant strides in the global halal market, particularly in the cosmetics sector. Recent reports indicate that Philippine cosmetics companies have achieved remarkable success, exporting $7.3 million worth of halal-certified makeup and skincare products to countries like Malaysia, the UAE, and Saudi Arabia. This achievement underscores the growing demand for ethical and Shariah-compliant beauty products worldwide.
Emerging Muslim-friendly Destination
The Philippine Star reported on April 16, 2025, that the country was also awarded the title of “Emerging Muslim-friendly Destination of the Year,” highlighting its commitment to catering to the needs of Muslim consumers and tourists. This recognition further solidifies the Philippines’ position as a key player in the expanding halal economy.
Islamic Banking Unit Opens
Maybank Philippines has further demonstrated confidence in the Philippine halal market by opening an Islamic banking unit in Zamboanga. This initiative aims to provide Shariah-compliant financial services, supporting local businesses and fostering economic growth in the region.
Halal Pharmaceuticals Potential
Beyond cosmetics, the Philippines is also exploring the potential of halal pharmaceuticals, recognizing it as a promising area for expansion. The global halal industry, estimated to be a $7.7 trillion market, encompasses various sectors, including cosmetics, tourism, banking, and food, presenting vast opportunities for growth and investment.
Global Halal Market Expansion
In related news, Indonesia is set to showcase a range of halal-certified products, including eco-friendly furniture and packaged foods, at the Tripoli International Fair 2025. Meanwhile, Vietnam is being urged to develop a comprehensive strategy to penetrate the halal market, emphasizing the importance of meeting stringent quality and certification standards.
The Philippines’ success in the halal cosmetics sector reflects a broader global trend towards ethical consumerism and the increasing importance of Shariah-compliant products and services. With continued investment and strategic development, the Philippines is poised to further strengthen its position in the global halal market.