Sugimoto-Honten Co. is rapidly expanding its exports of halal Japanese beef to Muslim countries, capitalizing on the growing global demand for halal products. The company’s efforts align with a broader trend of businesses seeking to tap into the burgeoning halal market, which encompasses not only food but also pharmaceuticals, cosmetics, Islamic finance, and tourism. Recent developments highlight the increasing interest in and importance of the halal sector.
Philippines and Malaysia Halal Collaboration
In the Philippines, the Department of Trade and Industry (DTI) is collaborating with Malaysia’s halal authority, JAKIM, to establish a world-class halal certifying body. This initiative aims to boost the domestic halal industry and align it with international standards, reflecting a proactive approach to meeting the needs of Muslim consumers.
Tanmiah and Griffith Foods Partner for Halal Innovation
Similarly, Tanmiah, a Saudi Arabian food company, has partnered with Griffith Foods to enhance halal culinary innovation across the Middle East. This collaboration signifies a strategic move to introduce new and exciting halal food options to the market.
Challenges in Halal Certification
However, challenges exist, as highlighted by a recent US report indicating that Malaysia’s halal certification requirements for imported meat and animal-based products are more stringent compared to global practices. This underscores the importance of understanding and complying with varying halal standards across different regions.
Global Halal Market Growth
The global halal market is experiencing substantial growth, with Malaysia maintaining its leadership position in the Global Islamic Economy Indicator for several years. The expansion of companies like Sugimoto-Honten demonstrates the increasing recognition of the economic potential within the halal sector and the strategic efforts to cater to Muslim consumers worldwide.
